Monday, 23 March 2009

The sunnies


Lulu Guinness, black and dark purple. Looks quite retro compared to the run-of-the-mill Ray-bans or Guess. Price tag is £119. Yay or nay?

I also went upstairs to the normal (non-prescription) sunnies section to try some out because I wasn't sure the price is worth it, and I found there is a vast difference in build quality. I know, what am I on about? It's just a pair of sunglasses, right? No. The cheaper sunnies upstairs, even if they're Calvin Klein or Jigsaw or whatever expensive brand, feels completely different to the same branded sunnies we sell in the optics department. I mean, we carry Calvin Kleins and CKs too, but ours seem to be sturdier, the plastic feels denser and less "cheap". Like you know they haven't recycled plastic water bottles to make those sunglasses. It's not something you can see, but you can feel it the moment you pick it up.

A bit like having an expensive heavy "thud" sound when you close a prestige car door, cheaper cars tend to have the plasticky rattly noise instead. (Oh god, I'm using car analogies. I've been talking to Boy too much.)

To think that I always thought we're just overpriced because we specialise in the field... guess not.

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